Thought I'd pop in and share this mid century toy catalog with you today. It's chock full of eye candy for you vintage lovers :) Lizzie and I enjoy browsing these old catalogs and then try to find our favorite items over on Etsy Vintage. Kinda neat to see what's still in circulation, how its aged and its current value. This one is marked The Toy Yearbook, 1954-1955 and was distributed by Genbill Toy Stores of Massachusetts. Some of these gems have found there way into my hands at one point or another such as the Halsam Blocks and the loveable Changeable Charlie. What wonderful memories these treasures must bring back to those of you who grew up with them...lucky you! Don't forget to click on each image for an enlarged view. And if you haven't had enough take a peek at others from my collection: 1955 Noah's Ark Catalog and another 1950's Toy Catalog.